Who we are
This website is operated by Oak Furnitureland Group Limited (company number 12645185), trading as Oak Furnitureland. For more information see https://www.oakfurnitureland.co.uk/page/about-us.html.
- Making our shopping basket and checkout work
- Determining if you are logged in or not
- Remembering your search settings
- Remembering if you have accepted our terms and conditions
- Allowing you to add comments to our site
- Seeing how you use our site to improve our services and website
Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.
You can learn more about the cookies we and others use below.
Categories of cookies
Cookies fall broadly within one of the following categories:
- Strictly necessary cookies - these are necessary to make our website work.
- Preference cookies - these remember your preferences so that you do not have to re-enter information, for example.
- Statistics (or analytics) cookies - these may collect information about usage such as how many times you visit the website, which pages you go to, traffic data, location data and the originating domain name of your internet service provider.
- Marketing Cookies.
Cookies are widely used in online advertising. For example, you may notice that sometimes after visiting a site you see increased numbers of adverts from the site you visited. This is because advertisers, including us pay for these ads. The technology to do this is made possible by cookies and as such we may place a so called "remarketing cookie" during your visit. We use these ads to offer special offers etc to encourage you to come back to our site.
We have a number of partners who promote our service on a success-only basis. Cookies are required to allow us to reward these partners and these cookies are usually provided by specialist companies (known as affiliate networks).
You can learn more about online advertising at http://www.youronlinechoices.com, the official site for the Internet Advertising Bureau. You can opt-out of almost all advertising cookies at http://www.youronlinechoices.com/uk/your-ad-choices. It is worth noting that opting out of advertising cookies will not mean you won't see adverts, just simply that they won't be tailored to you any longer.
You can also usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however may limit the functionality of the website.
You can learn more about third party cookies and how to opt out of these individually by visiting the relevant cookie owner’s website.
Other website technologies
|Category of cookie (e.g. Strictly necessary, functional, targeting, performance)||Name of Cookie||Owner of Cookie||Purpose of cookie||Duration of cookie|
|Necessary||_cs_c||oakfurnitureland.co.uk||Determines whether the visitor has accepted the cookie consent box. This ensures that the cookie consent box will not be presented again upon re-entry.||13 months|
|Necessary||JSESSIONID||nr-data.net||Preserves users states across page requests. - New Relic||Session|
|Preferences||KL_FORMS_MODAL||oakfurnitureland.co.uk||Determines whether the user has made any subscriptions on the website, so that the website does not show subscription forms to the user, which already have been filled out. - Klaviyo||1 year|
|Statistics||__kla_id||oakfurnitureland.co.uk||This cookie is used to collect information on the visitor's behavior. This information will be stored for internal use on the website – internal analytics is used to optimize the websites or to register if the visitor has subscribed to a newsletter. - Klaviyo||2 years|
|Statistics||_cs_mk||oakfurnitureland.co.uk||Registers the website's speed and performance. This function can be used in context with statistics and load-balancing.||1 day|
|Statistics||_cs_root-domain||oakfurnitureland.co.uk||Registers how the user has reached the website to enable pay-out of referral commission fees to partners.||Session|
|Statistics||_cs_s||oakfurnitureland.co.uk||This cookie is used to identify the frequency of visits and how long the visitor is on the website. The cookie is also used to determine how many and which subpages the visitor visits on a website – this in formation can be used by the website to optimize the domain and its subpages.||1 day|
|Statistics||_cs_same_site||oakfurnitureland.co.uk||Registers data on visitors' website-behaviour. This is used for internal analysis and website optimization .||Session|
|Statistics||_dc_gtm_UA-#||oakfurnitureland.co.uk||Used by Google Tag Manager to control the loading of a Google Analytics script tag.||1 day|
|Statistics||_ga||oakfurnitureland.co.uk||Registers a unique ID that is used to generate statistical data on how the visitor uses the website. - Google Analytics||2 years|
|Statistics||_gat||oakfurnitureland.co.uk||Used to throttle request rate - Google Analytics||1 day|
|Statistics||_gd#||oakfurnitureland.co.uk||Used to distinguish users - Google Analytics||Session|
|Statistics||_gid||oakfurnitureland.co.uk||Registers a unique ID that is used to generate statistical data on how the visitor uses the website - Google Analytics||1 day|
|Statistics||cs_id||oakfurnitureland.co.uk||Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.||13 months|
|Statistics||_sid||oakfurnitureland.co.uk||Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.||1 year|
|Statistics||https://#_oeu#.#$$event_queue||optimizely.com||Stores event instances that are waiting to be added to the previous ...$$events key||Persistent|
|Statistics||https://#_oeu#.#$$layer_map||optimizely.com||Stores bucketing information within mutual exclusion groups.||Persistent|
|Statistics||https://#_oeu#.#$$layer_states||optimizely.com||Stores bucketing decision (variation and holdback assignment) for each layer in Optimizely Web & Optimizely Personalization.||Persistent|
|Statistics||https://#_oeu#.#$$session_state||optimizely.com||Tracks the session identifier and timestamp, which helps Optimizely identify sessions for analytics purposes.||Persistent|
|Statistics||https://#_oeu#.#$$tracker_optimizely||optimizely.com||Temporary storage for the batched sending of events to the Optimizely Event API.||Persistent|
|Statistics||https://#_oeu#.#$$variation_map||optimizely.com||Records the variation that the visitor has seen for each experiment. This allows us to deliver a consistent experience on successive page loads.||Persistent|
|Statistics||https://#_oeu#.#$$visitor_profile||optimizely.com||Stores the visitor's values for various audience conditions. This is particularly important for "sticky" conditions like Ad Campaign, Source Type, and Referrer for which we need to rely on the first observed value.||Persistent|
|Statistics||https://www.oakfurnitureland.co.uk_pending_events||optimizely.com||Temporary storage of XMLHttpRequest information, enabling the snippet to reliably send requests (e.g., to the Event API) even if the visitor navigates to a new page while a request is in progress.||Persistent|
|Statistics||optimizely_data$$pending_events||oakfurnitureland.co.uk||This cookie is set to make split-tests on the website, which optimizes the website's relevance towards the visitor – the cookie can also be set to improve the visitor's experience on a website.||Persistent|
|Statistics||optimizelyEndUserId||oakfurnitureland.co.uk||Used to measure how selected users react to targeted changes to the website's content and functionality, in order to determine what variation is most efficacious in terms of converting users to customers.||179 days|
|Marketing||__kla_viewed||oakfurnitureland.co.uk||This is tracking whenever an identifiable browser views a product page on your website.||Persistent|
|Marketing||_fbp||oakfurnitureland.co.uk||Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.||3 months|
|Marketing||_gcl_au||oakfurnitureland.co.uk||Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.||3 months|
|Marketing||_pin_unauth||oakfurnitureland.co.uk||Used by Pinterest to track the usage of services.||1 year|
|Marketing||_pinterest_ct_ua||pinterest.com||Used by Pinterest to track the usage of services.||1 year|
|Marketing||_uetsid||oakfurnitureland.co.uk||Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.||1 day|
|Marketing||_uetsid||oakfurnitureland.co.uk||Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.||Persistent|
|Marketing||_uetsid_exp||oakfurnitureland.co.uk||Contains the expiry-date for the cookie with corresponding name.||Persistent|
|Marketing||ad-id||amazon-adsystem.com||Used by Amazon Advertising to register user actions and target content on the website based on ad clicks on a different website.||6 months|
|Marketing||ad-privacy||amazon-adsystem.com||Used by Amazon Advertising to register user actions and target content on the website based on ad clicks on a different website.||5 years|
|Marketing||fr||facebook.com||Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.||3 months|
|Marketing||IDE||doubleclick.net||Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.||1 year|
|Marketing||MUID||bing.com||Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.||1 year|
|Marketing||optimizely_data$$#$$event_queue||oakfurnitureland.co.uk||Stores event instances that are waiting to be added to the previous ...$$events key.||Persistent|
|Marketing||optimizely_data$$#$$events||oakfurnitureland.co.uk||Stores event instances that describe actions the visitor has taken on your website.||Persistent|
|Marketing||optimizely_data$$#$$layer_map||oakfurnitureland.co.uk||Stores bucketing information within mutual exclusion groups.||Persistent|
|Marketing||optimizely_data$$#$$layer_states||oakfurnitureland.co.uk||Stores bucketing decision (variation and holdback assignment) for each layer in Optimizely Web & Optimizely Personalization.||Persistent|
|Marketing||optimizely_data$$#$$session_state||oakfurnitureland.co.uk||Tracks the session identifier and timestamp, which helps Optimizely identify sessions for analytics purposes.||Persistent|
|Marketing||optimizely_data$$#$$tracker_optimizely||oakfurnitureland.co.uk||Temporary storage for the batched sending of events to the Optimizely Event API.||Persistent|
|Marketing||optimizely_data$$#$$variation_map||oakfurnitureland.co.uk||Records the variation that the visitor has seen for each experiment. This allows us to deliver a consistent experience on successive page loads.||Persistent|
|Marketing||optimizely_data$$#$$visitor_profile||oakfurnitureland.co.uk||Stores the visitor's values for various audience conditions. This is particularly important for "sticky" conditions like Ad Campaign, Source Type, and Referrer for which we need to rely on the first observed value.||Persistent|
|Marketing||optimizelyDomainTestCookie||oakfurnitureland.co.uk||Tracks the conversion rate between the user and the advertisement banners on the website - This serves to optimise the relevance of the advertisements on the website.||179 days|
|Marketing||test_cookie||doubleclick.net||Used to check if the user's browser supports cookies.||1 day|
|Marketing||_uetvid||oakfurnitureland.co.uk||Used by Microsoft Ads to track paid search activity on OFL site.||16 days|
|Marketing||_uetvid||oakfurnitureland.co.uk||Used by Microsoft Ads to track paid search activity on OFL site.||Persistent|
|Marketing||_uetvid_exp||oakfurnitureland.co.uk||Used by Microsoft Ads to track paid search activity on OFL site.||Persistent|
|Marketing||attraqt-sid-v3||oakfurnitureland.co.uk||Attraqt session ID is set from Attraqt our merchandising partner to support product ordering and personalisation.||1 day|
|Marketing||attraqt-uid-v3||oakfurnitureland.co.uk||Attraqt user ID is set from Attraqt our merchandising partner to support product ordering and personalisation.||999 days|
|Marketing||crl8.fpcuid||oakfurnitureland.co.uk||Set from Curalate and powers Curalate who provides our social content user experience throughout our site.||1 year|
|Marketing||cuid||oakfurnitureland.co.uk||Set from Curalate and powers Curalate who provides our social content user experience throughout our site.||1 year|
|Marketing||Klaviyo0619||oakfurnitureland.co.uk||Supports services provided by Klaviyo our email marketing partner.||Persistent|
|Marketing||mvt_cookiepolicymvt||oakfurnitureland.co.uk||Controls our own on-site multi variant testing experiences for customers.||29 days|
|Marketing||mvt_wishlistmvt||oakfurnitureland.co.uk||Controls our own on-site multi variant testing experiences for customers.||29 days|
We use social media plug-ins, so that you can engage with us on social media and vice versa.
We have the following "HTML5 cookies", which use browser "Local Storage":
- Showroom locator cache
Web beacons are used by modpagespeed to track page position for lazy loading and various other performance related monitoring.
We use Google Analytics and have third party tags on our site (loaded via Google Tag Manager). You can read more about Google Analytics here.
How to contact us
Changes to this policy
This policy was last updated on 28 April 2021. We may change this policy from time to time, so please check our website regularly. If substantive changes are made, we will usually prompt you to update your cookies preferences through our cookies management tool.