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OAK FURNITURELAND
COOKIE POLICY

This cookie policy relates to your use of our website, www.oakfurnitureland.co.uk

This cookie policy should be read together with our Privacy Policy which sets out how and why we collect, store, use and share personal data generally and other important information relating to your rights in your personal data. 

Who we are

This website is operated by Oak Furnitureland Group Limited (company number 12645185), trading as Oak Furnitureland. For more information see https://www.oakfurnitureland.co.uk/page/about-us.html.

Other websites

We may link to other websites owned and operated by third parties from our website. These other third-party websites may also use cookies or similar technologies, or otherwise use your personal data, in accordance with their own separate policies.

How we use cookies

A cookie is a small text file which is placed onto your device (e.g. computer or smartphone) when you use our website. We use cookies to make our website work and to improve your experience on our website, including:

  • Making our shopping basket and checkout work
  • Determining if you are logged in or not
  • Remembering your search settings
  • Remembering if you have accepted our terms and conditions
  • Allowing you to add comments to our site
  • Seeing how you use our site to improve our services and website

Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.

You can learn more about the cookies we and others use below.

Categories of cookies

Cookies fall broadly within one of the following categories:

  • Strictly necessary cookies - these are necessary to make our website work.
  • Preference cookies - these remember your preferences so that you do not have to re-enter information, for example.
  • Statistics (or analytics) cookies - these may collect information about usage such as how many times you visit the website, which pages you go to, traffic data, location data and the originating domain name of your internet service provider.
  • Marketing Cookies.

Cookies are widely used in online advertising. For example, you may notice that sometimes after visiting a site you see increased numbers of adverts from the site you visited. This is because advertisers, including us pay for these ads. The technology to do this is made possible by cookies and as such we may place a so called "remarketing cookie" during your visit. We use these ads to offer special offers etc to encourage you to come back to our site.

We have a number of partners who promote our service on a success-only basis. Cookies are required to allow us to reward these partners and these cookies are usually provided by specialist companies (known as affiliate networks).

You can learn more about online advertising at http://www.youronlinechoices.com, the official site for the Internet Advertising Bureau. You can opt-out of almost all advertising cookies at http://www.youronlinechoices.com/uk/your-ad-choices. It is worth noting that opting out of advertising cookies will not mean you won't see adverts, just simply that they won't be tailored to you any longer.

Cookies preferences

Except for necessary cookies (which are always set), you can use the cookies consent tools on our website to accept or refuse cookies or to change your cookies preferences at any time.

You can also usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however may limit the functionality of the website.

You can learn more about third party cookies and how to opt out of these individually by visiting the relevant cookie owner’s website.

For further information about cookies and how to disable them please go to www.aboutcookies.org or www.allaboutcookies.org.

Other website technologies
Category of cookie (e.g. Strictly necessary, functional, targeting, performance) Name of Cookie Owner of Cookie Purpose of cookie Duration of cookie
Necessary _cs_c oakfurnitureland.co.uk Determines whether the visitor has accepted the cookie consent box. This ensures that the cookie consent box will not be presented again upon re-entry. 13 months
Necessary JSESSIONID nr-data.net Preserves users states across page requests. - New Relic Session
Preferences KL_FORMS_MODAL oakfurnitureland.co.uk Determines whether the user has made any subscriptions on the website, so that the website does not show subscription forms to the user, which already have been filled out. - Klaviyo 1 year
Statistics __kla_id oakfurnitureland.co.uk This cookie is used to collect information on the visitor's behavior. This information will be stored for internal use on the website – internal analytics is used to optimize the websites or to register if the visitor has subscribed to a newsletter. - Klaviyo 2 years
Statistics _cs_mk oakfurnitureland.co.uk Registers the website's speed and performance. This function can be used in context with statistics and load-balancing. 1 day
Statistics _cs_root-domain oakfurnitureland.co.uk Registers how the user has reached the website to enable pay-out of referral commission fees to partners. Session
Statistics _cs_s oakfurnitureland.co.uk This cookie is used to identify the frequency of visits and how long the visitor is on the website. The cookie is also used to determine how many and which subpages the visitor visits on a website – this in formation can be used by the website to optimize the domain and its subpages. 1 day
Statistics _cs_same_site oakfurnitureland.co.uk Registers data on visitors' website-behaviour. This is used for internal analysis and website optimization . Session
Statistics _dc_gtm_UA-# oakfurnitureland.co.uk Used by Google Tag Manager to control the loading of a Google Analytics script tag. 1 day
Statistics _ga oakfurnitureland.co.uk Registers a unique ID that is used to generate statistical data on how the visitor uses the website.  - Google Analytics 2 years
Statistics _gat oakfurnitureland.co.uk Used to throttle request rate - Google Analytics 1 day
Statistics _gd# oakfurnitureland.co.uk Used to distinguish users - Google Analytics Session
Statistics _gid oakfurnitureland.co.uk Registers a unique ID that is used to generate statistical data on how the visitor uses the website - Google Analytics 1 day
Statistics cs_id oakfurnitureland.co.uk Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator. 13 months
Statistics _sid oakfurnitureland.co.uk Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. 1 year
Statistics https://#_oeu#.#$$event_queue optimizely.com Stores event instances that are waiting to be added to the previous ...$$events key Persistent
Statistics https://#_oeu#.#$$layer_map optimizely.com Stores bucketing information within mutual exclusion groups.  Persistent
Statistics https://#_oeu#.#$$layer_states optimizely.com Stores bucketing decision (variation and holdback assignment) for each layer in Optimizely Web & Optimizely Personalization.  Persistent
Statistics https://#_oeu#.#$$session_state optimizely.com Tracks the session identifier and timestamp, which helps Optimizely identify sessions for analytics purposes. Persistent
Statistics https://#_oeu#.#$$tracker_optimizely optimizely.com Temporary storage for the batched sending of events to the Optimizely Event API. Persistent
Statistics https://#_oeu#.#$$variation_map optimizely.com Records the variation that the visitor has seen for each experiment. This allows us to deliver a consistent experience on successive page loads. Persistent
Statistics https://#_oeu#.#$$visitor_profile optimizely.com Stores the visitor's values for various audience conditions.  This is particularly important for "sticky" conditions like Ad Campaign, Source Type, and Referrer for which we need to rely on the first observed value. Persistent
Statistics https://www.oakfurnitureland.co.uk_pending_events optimizely.com Temporary storage of XMLHttpRequest information, enabling the snippet to reliably send requests (e.g., to the Event API) even if the visitor navigates to a new page while a request is in progress. Persistent
Statistics optimizely_data$$pending_events oakfurnitureland.co.uk This cookie is set to make split-tests on the website, which optimizes the website's relevance towards the visitor – the cookie can also be set to improve the visitor's experience on a website. Persistent
Statistics optimizelyEndUserId oakfurnitureland.co.uk Used to measure how selected users react to targeted changes to the website's content and functionality, in order to determine what variation is most efficacious in terms of converting users to customers. 179 days
Marketing __kla_viewed oakfurnitureland.co.uk This is tracking whenever an identifiable browser views a product page on your website. Persistent
Marketing _fbp oakfurnitureland.co.uk Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months
Marketing _gcl_au oakfurnitureland.co.uk Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. 3 months
Marketing _pin_unauth oakfurnitureland.co.uk Used by Pinterest to track the usage of services. 1 year
Marketing _pinterest_ct_ua pinterest.com Used by Pinterest to track the usage of services. 1 year
Marketing _uetsid oakfurnitureland.co.uk Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement. 1 day
Marketing _uetsid oakfurnitureland.co.uk Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. Persistent
Marketing _uetsid_exp oakfurnitureland.co.uk Contains the expiry-date for the cookie with corresponding name. Persistent
Marketing ad-id amazon-adsystem.com Used by Amazon Advertising to register user actions and target content on the website based on ad clicks on a different website. 6 months
Marketing ad-privacy amazon-adsystem.com Used by Amazon Advertising to register user actions and target content on the website based on ad clicks on a different website. 5 years
Marketing fr facebook.com Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months
Marketing IDE doubleclick.net Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. 1 year
Marketing MUID bing.com Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains. 1 year
Marketing optimizely_data$$#$$event_queue oakfurnitureland.co.uk Stores event instances that are waiting to be added to the previous ...$$events key.     Persistent
Marketing optimizely_data$$#$$events oakfurnitureland.co.uk Stores event instances that describe actions the visitor has taken on your website.     Persistent
Marketing optimizely_data$$#$$layer_map oakfurnitureland.co.uk Stores bucketing information within mutual exclusion groups.      Persistent
Marketing optimizely_data$$#$$layer_states oakfurnitureland.co.uk Stores bucketing decision (variation and holdback assignment) for each layer in Optimizely Web & Optimizely Personalization.      Persistent
Marketing optimizely_data$$#$$session_state oakfurnitureland.co.uk Tracks the session identifier and timestamp, which helps Optimizely identify sessions for analytics purposes.      Persistent
Marketing optimizely_data$$#$$tracker_optimizely oakfurnitureland.co.uk Temporary storage for the batched sending of events to the Optimizely Event API.     Persistent
Marketing optimizely_data$$#$$variation_map oakfurnitureland.co.uk Records the variation that the visitor has seen for each experiment. This allows us to deliver a consistent experience on successive page loads.     Persistent
Marketing optimizely_data$$#$$visitor_profile oakfurnitureland.co.uk Stores the visitor's values for various audience conditions.  This is particularly important for "sticky" conditions like Ad Campaign, Source Type, and Referrer for which we need to rely on the first observed value.     Persistent
Marketing optimizelyDomainTestCookie oakfurnitureland.co.uk Tracks the conversion rate between the user and the advertisement banners on the website - This serves to optimise the relevance of the advertisements on the website. 179 days
Marketing test_cookie doubleclick.net Used to check if the user's browser supports cookies. 1 day
Marketing _uetvid oakfurnitureland.co.uk Used by Microsoft Ads to track paid search activity on OFL site. 16 days
Marketing _uetvid oakfurnitureland.co.uk Used by Microsoft Ads to track paid search activity on OFL site. Persistent
Marketing _uetvid_exp oakfurnitureland.co.uk Used by Microsoft Ads to track paid search activity on OFL site. Persistent
Marketing attraqt-sid-v3 oakfurnitureland.co.uk Attraqt session ID is set from Attraqt our merchandising partner to support product ordering and personalisation. 1 day
Marketing attraqt-uid-v3 oakfurnitureland.co.uk Attraqt user ID is set from Attraqt our merchandising partner to support product ordering and personalisation. 999 days
Marketing crl8.fpcuid oakfurnitureland.co.uk Set from Curalate and powers Curalate who provides our social content user experience throughout our site. 1 year
Marketing cuid oakfurnitureland.co.uk Set from Curalate and powers Curalate who provides our social content user experience throughout our site. 1 year
Marketing Klaviyo0619 oakfurnitureland.co.uk Supports services provided by Klaviyo our email marketing partner. Persistent
Marketing mvt_cookiepolicymvt oakfurnitureland.co.uk Controls our own on-site multi variant testing experiences for customers. 29 days
Marketing mvt_wishlistmvt oakfurnitureland.co.uk Controls our own on-site multi variant testing experiences for customers. 29 days
Other technologies

We use social media plug-ins, so that you can engage with us on social media and vice versa.

We have the following "HTML5 cookies", which use browser "Local Storage":

  • Optimizely
  • Klaviyo
  • Showroom locator cache

Web beacons are used by modpagespeed to track page position for lazy loading and various other performance related monitoring.

We use Google Analytics and have third party tags on our site (loaded via Google Tag Manager). You can read more about Google Analytics here.

How to contact us

Please contact us if you have any questions about this cookie policy at compliance@ofl.co.uk.

Changes to this policy

This policy was last updated on 28 April 2021. We may change this policy from time to time, so please check our website regularly. If substantive changes are made, we will usually prompt you to update your cookies preferences through our cookies management tool.