As you well know, interior design lovers get a thrill like no other from home renovation, aesthetically pleasing design choices and the satisfying feeling when a cohesive look is pulled together. If home decor is your vice, you’ll need to know who the best interior design influencers on Instagram are.
The explosion of social media has meant ideas for our own homes are right at our fingertips – from high-end designers to budget-friendly home beauties, all the inspiration you need is just a hashtag away. Yet, the Internet is not just a gallery for the outrageously lavish homes of the 1 percent – it’s also a place for ordinary people to showcase their beautiful interior spaces to the world.
A new year sees the arrival of a whole host of new trends – let’s see how these stunning home decor accounts are interpreting what’s hot for the home. Make sure you get following!
One of the reasons we adore Lisa’s (@elliandflo) Instagram feed is not just because of her magnetic home decor, but we love the filters she uses to bring out the drama of her home. It’s an enchanting rural retreat with a strikingly modern twist.
Panelled walls add interest to your home as they borrow from the tradition of old homes but, if you paint them a deep, velutinous shade like Lisa has, they land smack bang into the 21st-century. The varnished herringbone facade of her Parquet bedroom furniture is a happy medium between the sea green walls and pastel pink bed sheets.
We love any home that brings the outdoors in. With natural greens being a huge forecasted trend for the incoming year, @mo_morshuis’ indoor oasis is not only tremendously stylish, but also so warm and cosy. Her country cottage combines traditional aesthetics with boho-inspired accenting.
Her Evie swivel chair is the focus of this bright nook. Like Mo, you can style yours for winter with chunky knits and flashes of crimson. By the time summer rolls around, frame it with tropical plants and you’ll have a sun-soaked spot waiting to go.
If you prefer neutral interiors with a touch of opulence, @mrs_roobottom_home will be your influencer of choice. Her home is a whitewashed wonderland and she manages to incorporate texture in subtly beautiful ways – from her Chesterfield detailing to her truffled velvet dining chairs.
Mrs Roobottom is a big fan of our elegant Shay range and we love the way the delicately painted almond-hued wood looks among her ornate metal accenting and crystal chandeliers.
Beth and Liam (@happyathome_13) have opted for eclecticism in their home and we find each room’s different theme particularly inspiring. From midnight blue to pink fuchsia and calming greys, there isn’t a shade gone untouched, but they’ve managed to achieve a smart flow through accessory choices.
They don’t just have a dressing table, but a whole dressing room! The enviable space is a tropical paradise – palm print wallpaper, leafy house plants and textural wood storage solutions from our Parquet range.
In Sam’s (@dove_cottage) home, it’s always springtime. Her house truly bursts with life at every corner – blossoming flowers in vases, sunny prints and plenty of room for her children to roam and play. She also posts not-to-be-missed swipe galleries full of smart interior design hacks – perfect for your bookmarked posts!
Sam’s family love to gather around their Brindle dining table with six chairs. Her home is a great example of how you can take pieces like these – those that could feel quite grand! – and make them relaxed enough to enjoy every day. Just wait til you see the divine way she styles her beloved table for Christmas!
Danielle (@atthelisles) is one of our favourite home decor influencers because she’s totally unafraid of colour. With her knack for interiors, it’s easy to see why she was the winner of Real Homes’ Best Home Makeover in 2019!
Whether it’s trendy half walls of blocked colour or funky painted furniture from our seaside-inspired Hove range, she encapsulates Scandi maximalism and every room of her decor goes all out – in the best kind of way. Clean, polychromatic and unique, Danielle’s home is totally dreamy.
Electrifyingly retro, Lauren and Mark’s (@casaoldcorn) home takes you through the ages: from its Victorian bones, to its 80s-inspired neon lights, all the way to its bang on-trend blush and navy combos. They even have a chandelier that shines like a disco ball in their hallway, reminding us that the home is a place for fun and laughter.
And what’s more fun for the grown-ups than a cocktail corner? Your home is a space for you too, and incorporating the Scandi-style Parquet drinks cabinet into your relaxation space is beneficial for both display and function purposes.
We are blown away by Ellie’s (@journeytoforeverhome) interior style. She manages to find the balance between minimalism and not minimising the homely touches that make our houses a home. Another fan of the grey interiors, her home is always so bright, creating a glistening look from every angle.
The rustic oak tops of her range of choice – the lavender-tinged Kemble collection – aids the homely touches, allowing warmth to meet your eyes as they cross the room. Coordinating storage options, like Ellie has, creates a cohesive look no matter the room you’re in.
Country cottages do not get more enviable than Chelsea’s (@ourlittlehome2017). Her renovation is extremely tasteful and we’re in love with all the little features, such as the exposed brick fireplace, wooden doors in the original style, and her farmhouse kitchen.
Another fan of our Shay range, she has made large feature pieces like the Shay large dresser an impactful focus of her dining room. She regularly makes the best use of its display capabilities by refreshing her ornaments season-by-season – a quick and easy way to switch up your home!
Beth and Jordan (@nethermoorhome) are masters of neutrals. They’re lucky enough to have a home that is always flooding with natural light, highlighting their use of greys, oaks and pinks throughout their home renovation.
We love their dining room in particular; their exposed red brick feature wall gives texture to their open-plan kitchen-dining set up. Thematically, they’ve continued the industrial look, which is ideal for homes with large windows, with a Brooklyn dining set, mixing and matching a casual and formal scene with both bistro chairs and benches.
To say we are obsessed with colour queen Alice’s (@interiors_with_alice) kaleidoscopic home would be an understatement. Simultaneously boho, chic, pop art and Scandi, she has an enviable gift for home decor vision and carries it out brashly, boldly and in a 70s-style statement.
She loves our Parquet chest of drawers so much that she got her hands on two and made them a huge feature of her bedroom. On paper, the panelling of the drawers and groovy backdrop should clash, but the gold and brass tones running through the oak, wallpaper, mirrors and ceiling lamp, create a clever cohesion that requires out-of-the-box thinking.
@our_cosy_yorkshire_home is everything that it says on the tin. Their home is truly a contemporary take on farmhouse fashion, combining classic details like oak doors and family kitchens with a fresh twist; sage green cabinets and matte white furnishings, for example. Plus, their account is a must-follow, simply for all the snaps of Yorkshire Terrier, Buzz, lounging about the home.
Simple yet charming furniture is perfect for a home like theirs, and they have collected a couple of key pieces from our Original Rustic range to add style and functionality to their design.
The opposite of minimalism, we love how Amy (@littlehouseinlondon) has taken inspiration from cluttercore to create a space filled with zest and personality. Her home is a masterclass in how to layer for cosiness, not just in the soft furnishings – think heaps of faux fur blankets and mountains of squishy pillows – but also in accents and accessories.
Amy maintains cohesion by sticking to a tasteful colour palette of similarly hued greys, pinks, purples and blues. Throughout her living room, you will find that pieces from our lilac painted Kemble range blend perfectly into her chosen aesthetic.
Kirsty’s (@atnumberfourteen) home oozes a sense of tranquillity. At every corner, there are pastel colours, satisfying tile work and lush houseplants. Her Belfast abode is somewhere we would love to kick back and relax.
We have followed Kirsty’s home renovation every step of the way, and have especially enjoyed seeing our ever-popular Parquet chest of drawers take centre stage in her stylish bedroom.
Sunny and homely, Ali’s (@home_at_hollyacres) interior design scheme has a simple, no-frills approach that creates an utterly cosy feeling. She makes great use of the space she has with every aspect of the house optimised for comfort, just as a home should be!
Her Dorset extendable dining table with six chairs adds that much-needed warmth to her light-toned walls and floors. The vase of flowers in the centre would brighten up anyone’s day!
Need more insta-inspiration? Head over to our Instagram for the latest decor advice and a peek into some stylish homes!